As a Product Design Lead with a knack for blending creativity and strategy, I’ve had the privilege of leading impactful projects across industries such as wealthtech, edtech, insurtech, and non-profit sectors. I help companies and entrepreneurs build, scale, and monetize digital experiences.
 
I’ve played pivotal roles in fintech startup Finhabits, where I built and led the product design and marketing teams, achieving over 1.5 million downloads and winning awards for innovative projects like Money Journeys.
 
As a consultant, I work closely with executives to bring their vision to life through strategic product development, brand building, and targeted marketing. My design focus is product-market fit, scalability, and monetization, always keeping business growth as a north star.
 
For the first six years of my career, I gained valuable experience working at agencies like Edelman and Attention Global, where I honed my skills in communications and digital marketing. This background laid a strong foundation for my future successes in product design and strategy.

Outside of work, I enjoy running and writing about culture for global lifestyle magazines. My true passion lies in creative problem-solving, turning complex challenges into meaningful, user-centric solutions.
 
Let’s connect and see how we can bring your ideas to life!